From today, on-demand streaming service LIVENow will be offering exclusive EURO 2020 Individual Group Stage Passes at SGD $7.99 for football fans to catch matches played by their favourite teams. With these new passes, fans will be able to pick and choose which matches they would like to view, making the experience more customisable, convenient and much more enjoyable.
“LIVENow is pleased to be the only platform in Singapore offering Individual Group Stage Passes to football fans, providing them with the freedom of choice in watching their preferred matches,” said Peter Leible, Head of Sports, LIVENow. “Especially in light of the pandemic, where many in Singapore are staying home, LIVENow will be introducing WatchTogether to provide an avenue for football fans to catch the games with their friends, with the best quality streaming via LIVENow’s platform.”
WatchTogether will be available on LIVENow’s platforms, where fans can watch and share the moment with up to three friends in a specially-created virtual room, as well as share their own match commentary with Live Chat.
A week ago (week ending 30 May), the sales on LIVENow’s Tournament Passes soared by 65%, marking the end to the UEFA Champions League and reflecting a shift in interest towards the next major football event. “This illustrates consumers’ continuous interest in live sports content and LIVENow’s growing presence in the Singapore OTT landscape,” said Leible.
LIVENow is the exclusive broadcaster and official home of EURO 2020 in Singapore, which will kick off on 11 June and run to 11 July 2021. All 51 matches will be available live across phone, tablet, TV and PC, where fans can also enjoy exclusive UEFA-produced content, including the official daily highlights programme. LIVENow will continue offering the Tournament Pass at SGD $98 (inclusive of GST) for fans to follow the entire EURO 2020 journey in a more cost-effective manner. All passes will be available for direct purchase on http://euro2020.live-now.com/.