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New Balance 1080v15 Lands in Singapore with Community-Driven Pop-Up at Suntec City


New Balance is kicking off 2026 with a strong statement for runners, unveiling the highly anticipated Fresh Foam X 1080v15 alongside a week-long community pop-up experience at Suntec City Atrium (Convention Centre) from 13 to 18 January. The shoe officially hits retail shelves on 15 January, but runners will get an early opportunity to experience it in action before launch day.


At the heart of the 1080v15 is the debut of New Balance’s latest Infiniōn midsole technology, engineered to deliver enhanced durability, responsive energy return and all-day comfort. Designed for runners of all levels, the 1080 series has long been positioned as New Balance’s flagship daily trainer — and the v15 signals a refined evolution focused on consistency, support and personal running styles.


More than a product launch, the 1080v15 pop-up positions itself as a community hub for movement and motivation. Built around the brand’s “Run Your Way” ethos, the space invites runners to connect, share their journeys and celebrate progress — whether they’re clocking their first 5km or training for their next marathon.


Key highlights of the pop-up include:

  • Mileage Tracker & Live Leaderboard -Participants can submit their run mileage via Strava throughout the week, with a live leaderboard showcasing top mileage runners in real time — adding a layer of friendly competition and collective motivation.

  • 1080v15 Shoe Trials Runners can test the 1080v15 in real conditions, allowing them to experience the Infiniōn midsole technology before committing to a purchase.

  • Mirror Photo Moment Visitors can capture their personal “Run Your Way” moment by taking a photo and writing down their running goals for the year ahead — turning reflection into intention.

  • Limited-Edition Rewards With every purchase of the 1080v15, customers stand a chance to redeem a limited-edition New Balance running journal. Participants in pop-up activities will also receive a specially designed sticker pack to personalise their running journal kit.


By blending product innovation with community storytelling, New Balance’s 1080v15 pop-up reflects a broader shift in sports retail — where performance, identity and shared experiences intersect. For runners looking to start 2026 on the right foot, this is less about chasing pace, and more about running with purpose.


Event Details Dates: 13–18 January 2026

Time: 10am – 10pm

Location: Suntec City Atrium (Convention Centre)


Whether you’re testing new gear, logging miles with friends or simply rediscovering why you run, the New Balance 1080v15 pop-up invites the community to move together — and truly

Run Your Way.

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